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United Heroes logo

Turnkey programme for companies

Pink October 2026 in your companyRebuild. Rediscover.

From 1 to 31 October, rally your teams around a cause that affects them all. 4 themed weeks, ready-to-use content and a fully turnkey charity challenge. Donations go in full to the association you choose.

Plan your Pink October 2026

Challenge from 1 to 31 October. 2026 edition: "Life after cancer".

Pensive portrait - Pink October 2026

Why Pink October matters for your company

The end of treatment doesn't mean a return to normal life. Supporting recovery means acting on lasting health, inclusion and talent retention.

63%

of people still live with lasting physical or psychological after-effects 5 years after diagnosis.

Source: VICAN5 report, INCa

1 in 3

women lose or leave their job within 2 years of a breast cancer diagnosis.

Source: Rose magazine study

80%

of patients express a specific need for support with recovery, yet often feel left to cope alone.

Source: Observatoire sociétal des cancers, Ligue contre le cancer

Your donation

You choose the association

The amount raised during the challenge is donated in full to the association your company chooses. We help you select an organisation working on life after cancer, and we make sure the donation reaches it.

  • You choose the beneficiary association with our team
  • 100% of the amount raised goes to the association
  • Accounting receipt for the amount donated
Employees taking part in Pink October

Why run Pink October at work?

A high-impact initiative, both for your employees and for your employer brand.

A flagship moment of solidarity

Open up the conversation about cancer at work and create a unifying moment of togetherness around a cause that touches everyone.

A proven format

12 years rallying teams in over 1,000 companies. A challenge format that has already proven its ability to drive participation.

Engagement for everyone

Raise your employees' awareness of breast cancer and directly support the association you choose.

A caring space

Reframe vulnerability as a collective strength. Give your teams the keys to understanding one another better.

Plan your Pink October 2026

The programme

One key moment, 4 themed weeks

Each week in October explores a key stage of life after cancer. A journey designed to inform, support and shift the way we all look at it.

Portrait Week 1 - Accepting the illness

Week 1

Accepting the illness

Open up. Acknowledge vulnerability. Understand the stages of diagnosis and disclosure.

Portrait Week 2 - Identity and self-esteem

Week 2

Identity & self-esteem

Rebuild after treatment. Reconnect with your body, your image, your femininity.

Portrait Week 3 - Return to work

Week 3

Return to work

Prepare the comeback. Adapt the role. Support managers for a successful return.

Portrait Week 4 - The right to be forgotten

Week 4

The right to be forgotten

Know your rights. Understand how the law is changing. Look to the future with peace of mind.

What the activation includes

A turnkey operation, delivered inside your United Heroes app. Four pillars designed to engage your teams throughout October.

Challenges

Collective sport and wellbeing challenges to rally teams around a shared charitable goal.

Content

Articles, podcasts and videos to inform and raise awareness all month long.

Quizzes

Interactive quizzes to test knowledge and break down common myths about breast cancer.

Webinars

Live sessions with medical experts, legal specialists and patient testimonials to go further.

A charity challenge that mobilises all your employees

Every effort your teams make turns into a donation for the association you choose. The more your employees get involved, the greater the impact.

01

Every effort counts

Your employees take part in sport, wellbeing and charity challenges from the app, at their own pace.

02

Points become donations

The points collected together become a donation paid in full to the chosen association at the end of the challenge.

03

Fully turnkey

Everything happens inside the United Heroes app. Zero friction for your teams, zero extra load for your HR.

The United Heroes app during the Pink October challenge

Multiply your impact

The full amount raised is donated to the association you choose, to fund concrete support for women affected by cancer.

  • You choose the association
  • Minimum donation: €1,000
  • €1,000 Entry-level contribution
  • €5,000 Significant contribution
  • €10,000 High commitment
  • €15,000 Maximum commitment

What the donation funds depends on the association chosen. Figures are indicative. Tax treatment depends on the organisation chosen and on each company's situation. United Heroes does not provide tax advice.

They've done it, they talk about it

Companies of all sizes have rallied their teams around Pink October. Here's what they take away from it.

The app is really important for us, given how spread out our organisation is, with 300 branches in particular. It genuinely helps us stay connected.

Bastien Lamon

Bastien Lamon

Head of Membership, Social Engagement & Partnerships, Caisse d'Épargne Hauts de France

Thanks to United Heroes, we can finally reach all our employees at the same time, everywhere in France. That's what lets us bring them together around shared causes and rebuild a real sense of unity despite the distance.

Philippine Rossignol

Philippine Rossignol

Internal Communications & Company Culture Manager, Unilabs

Trusted by

United Heroes

United Heroes has been helping companies mobilise and activate their employees for 12 years

An app in the pocket of every employee, engaging them through fun, meaningful challenges all year round.

12 years

of expertise in employee engagement

+1,000

client companies

3M

engaged employees

Pink October at United Heroes: real, tangible results

€287,675

raised for the cause since 2022

46,649

participants mobilised over the last 2 editions

89%

of employees active during the challenge

Ready to mobilise your teams?

Ready to run a Pink October 2026 campaign in your company?

Leave us your details. A member of the United Heroes team will get back to you within 24 hours to build your tailor-made operation.

Reply within 24h · You choose the association · No commitment

Your questions

Everything you need to know before getting started

We've gathered the questions HR leaders ask us most often. If yours isn't here, get in touch.

How long does the Pink October campaign last?

The challenge runs from 1 to 31 October 2026. A full month of activation for your teams.

Who can take part in the campaign?

All your employees, whatever their level, role, location or language. The United Heroes app is available on iOS and Android.

How are donations collected and paid out?

The points your teams collect during the month convert into an amount your company donates to the chosen association. Minimum donation of €1,000. It is paid at the end of the challenge and you receive an accounting receipt for the amount donated.

How long does it take to set up?

The campaign is fully turnkey. A dedicated contact guides you from setup to launch, saving your HR team time.

Which association receives the donations?

You choose. We help you select an organisation working on life after cancer, and we make sure the full amount raised reaches it.