A well-being and solidarity program across the Loire Centre region

How Caisse d'Epargne Loire Centre uses United Heroes to unite teams, promote health, and support solidarity causes.

21k

participated to support values

motivated for future challenges

200k

of goal achieved in week 1

CONTEXT

An engagement rooted in the local community

Caisse d'Epargne Loire-Centre is a community bank committed to local development in the Centre-Val de Loire region, with 2,500 employees across 200 points of sale and 6 departments.

Mobilisation RSE

Engage dispersed teams around the company's societal values

Multi-site cohesion

Connect employees spread across 200 points of sale

Well-being

are more physically active on a daily basis

SOLUTION

A connected challenge for Octobre Rose

Caisse d'Epargne Loire-Centre launched a connected well-being and sports challenge during Octobre Rose. Employees earned points through their physical activities (running, swimming, walking, cycling, yoga...), feeding a collective counter.

Goal: reach 400,000 points to unlock a EUR 3,500 donation to the League Against Cancer. A launch event drove adoption, and an ambassador program ensured internal communication. 40% of the goal was achieved in the first week.

69%

participated to support the company's values

76 km

average distance covered per participant

86%

motivated for upcoming challenges

The United Heroes app quickly united our employees around this well-being initiative we had just launched. The enthusiasm was immediate.

Patrick Riviere

CHRO, Caisse d'Epargne Loire-Centre

A well-being and solidarity program across the Loire Centre region

An engagement rooted in the local community

The challenges

Mobilisation RSE

Multi-site cohesion

Well-being

A connected challenge for Octobre Rose

Results that matter

69%

76 km

86%

Ready to deploy United Heroes in your company?

Autres cas clients

LVMH

Societe Generale

Unilabs

Autres cas clients

LVMH

Societe Generale

Unilabs