Making health and well-being a daily engagement lever

How Harmonie Mutuelle mobilizes its employees around well-being, cohesion, and employer brand with United Heroes.
21k
employees registered
62
annual adoption growth
200k
meet WHO recommendations
cas-client-harmonie-mutuelle-paris-2024
  • Employees

    5,000

  • Challenges

    Cohesion, Well-being, Employer brand

  • Workforce type

    Offices + agencies

CONTEXT

Harmonie Mutuelle and United Heroes: a partnership since 2019

Harmonie Mutuelle (VYV Group) is France's leading health mutual with agencies across the country and 4,600 employees. Since 2019, the company has used United Heroes to unite its teams around well-being, cohesion, and solidarity engagement.

OBJECTIVES

Harmonie Mutuelle's challenges

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2024 Engagements

Engage teams around sports values and the French "Grande Cause Nationale"

users

Regional cohesion

Unite regions through solidarity engagement and collective challenges

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Well-being DNA

Concretely embody health and prevention values on a daily basis

SOLUTION

A 3-pillar approach for lasting engagement

Harmonie Mutuelle deployed a structured engagement strategy:

  • Pillar 1: Engage around 2024 - Custom activation calendar built around Olympic highlights, including the "Torch Relay" challenge mobilizing 7,000 employees and elected members
  • Pillar 2: Unite through solidarity - Collective eco-friendly and solidarity challenges (Octobre Rose, Bike Month, H-Games) with asynchronous regional activations
  • Pillar 3: Live the values daily - Individual challenges with concrete goals, photo sharing in the app, and expert content (programs, webinars)
RESULTS

Lasting results

United Heroes has become a pillar of the well-being strategy at Harmonie Mutuelle, actively contributing to the national "Move 30 minutes a day" program.

2 500+

employees registered on the app

+8%

annual adoption growth

55%

feel more motivated to be active

Beyond improving health, physical activity has a direct impact on several factors that affect daily work: stress reduction, better concentration, and stronger team bonds.
Catherine Touvrey

Catherine Touvrey

CEO, Harmonie Mutuelle

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